Swot analysis of icici bank

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Swot analysis of icici bank

There is a plethora of options available in the market offered by both public sector and private players.


However, we noticed that health insurance products by private players were more popular in the market, with even online comparison portals displaying products only by private players.

Bank mediclaim policies, though attractive in many ways, are not popular and Swot analysis of icici bank. Keeping this in mind, we have presented a few options offered by nationalized banks.

Why should you go for a health insurance policy by a nationalized bank? Buying a health insurance policy from a bank is pretty simple. The only pre-condition is to be an account holder in the bank. The most important benefit is the unbelievably low premium rates to cover your family, as compared to a private player.


To put it in perspective, a family floater policy account holder, spouse and two children for a sum assured of Rs. This vast difference in premium works out to a huge amount over the long term. Policies also come with no medical tests and have a high renewal age. You also have the option of adding your parents in your policy in many banks.

This can be especially beneficial if your parents do not have a medical policy of their own, as buying individual mediclaim for parents is expensive. Most banks tie-up with public sector players. More than one bank can work with the same insurer.

Before choosing your bank, it is important to consider the claims settlement history of the insurer as well. What are the drawbacks in a health insurance policy by a nationalized bank? The biggest problem in taking a health insurance policy from a nationalized bank is the poor service quality.

Some bank mediclaim policies also have a portability issue, as they lack portability to retail mediclaim policies. We have analysed health insurance products of 11 nationalized banks on the basis of several parameters, as under: All banks offer a family floater policy, covering the account holder, spouse and two dependent children.

The maximum age of entry is a critical aspect, as healthcare costs shoot up after 60 years.

Swot analysis of icici bank

There is no limit on the renewal age for Andhra Bank, Canara Bank and Indian Bank, while it is up to 80 years for most of the other policies in our analysis.

The minimum sum assured is as low as Rs. The maximum sum assured amount is Rs. Andhra Bank has started a super top up facility, where one can opt for coverage up to Rs.

Project on S.W.O.T. analysis of ICICI BANK. INDUSTRIAL CREDIT AND INVESTMENT CORPORATION OF INDIA. Ch.1 Introduction to SWOT Analysis. The overall evaluation of the company’s Strength, Weakness, Opportunities 5/5(5). rutadeltambor.com is a platform for academics to share research papers. SWOT Analysis. SWOT analysis is done for a company, to find out its overall Strengths, Weaknesses, Threats and opportunities leading to gauging the competitive potential of .

Most banks offer a flat premium not linked to the age of the insured. This can be useful, as you will have to pay a lower premium even with an increase in age.

In comparison with peers, this can work out costly if you fall in the higher age bracket. All banks have a 3 year waiting period for pre-existing diseases except Corporation Bank which requires 4 years. Generally, it is required to have 3 claim-free years with no hospitalization during that period.

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All policies give a list of items which are specifically excluded from coverage. It is best to choose a plan which is comprehensive and covers the maximum risk possible. Even if the sum insured is the same, there are other benefits you must check, which include OPD cover, maternity benefits, personal accident-death benefits, health check-up and domiciliary hospitalization benefits.

Which policy should you buy and which should be avoided? If you are not looking at coverage for parents, you can consider Bank of India which is both low on premium and has other important benefits.

You can also look at Bank of Baroda, Oriental Bank of Commerce or Punjab National Bank if you are not looking at coverage for parents and maternity benefits.

You can also go in for the policy by Bank of Maharashtra and Andhra Bank as it covers all important benefits. However, if you are above 65 years, you will have to get a medical checkup done.

Canara Bank is a good choice if you are not particular on domiciliary hospitalization benefits. It is best to avoid policy by Indian Overseas Bank as the premium is high compared to the other banks we analysed.

Corporation Bank can be considered if you fall in a lower age bracket; however, if you are in a higher age bracket above 45 yearsit is best to avoid this as well. As it can be seen in the table below, most banks offer similar benefits and features but for minor differences.

Apart from the outliers mentioned above, you can choose a policy from a bank which is most easily accessible to you, as you will need to maintain an account with that bank. If you opt for such a policy then please ensure to track the renewals.The article discusses the SWOT analysis of IDBI bank.

The banks major strength is it involves latest cutting edge technologies to support its core banking. IDBI’s product portfolio includes 14 broad classifications, and there are some sub categories in each.

The bank has customized solution faculties. SWOT Analysis. SWOT analysis is done for a company, to find out its overall Strengths, Weaknesses, Threats and opportunities leading to gauging the competitive potential of .

ICICI Bank was founded in by ICICI limited whose shareholding I reduced to 46% when the bank got public in It is India’s largest private sector bank which offers a variety of banking products and financial services to the corporates and retail consumers. Swot Analysis of Icici Bank.

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4 pages words. This is a preview content. A premier membership is required to view the full essay. View Full Essay. SWOT Analysis. SWOT analysis is done for a company, to find out its overall Strengths, Weaknesses.

The brandguide table above concludes the ICICI Bank SWOT analysis along with its marketing and brand parameters.

Swot analysis of icici bank

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Here SWOT analysis of ICICI bank is made to understand the positioning of the bank better: STRENGTHS 1.

BRAND NAME: ICICI Bank has earned a reputation in the market for extending quality services to the market vis-à-vis its competitors.

It has earned a strong Brand name in banking in a very short span of time.